PROJECT 2
models - @menozamary & @mamadoumargiela
︎ : @jack__doee
"Zeanie" was a self-led project that I undertook in collaboration with my close friend and creative practitioner, Jack. Together, we designed and released a unique pair of beanies, which you can see on your screen. Initially, I created these beanies for my personal use, but my friends encouraged me to release them to the public, highlighting their practicality in keeping one's head warm while flaunting a stylish design. With months of meticulous planning and organizing, I officially launched the black pair in March and the white pair in July. To my surprise, the response was overwhelming, and a significant number of people embraced the product. Overall, the launch of Zeanie was a resounding success, exceeding my expectations and proving the appeal of our innovative beanies to a wide audience.